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CREATING BRANDED ADVERTISING FOR TRADITIONAL UNIVERSITIES GOING ONLINE
Working with a facilitator for traditional universities who wanted to port classroom degree programs to an online degree program, we developed "bridge" brands and advertising to use in both traditional - print and online mediums. Our task, present these new student opportunities in a way that both reflected the credentials and values of the campus experience and also brought awareness of this new way to secure undergraduate and graduate degrees online.
Scranton University "Succeed From a Better Place"
Bellus Beauty Academy. A brand that works for both the glamour side of an education in the beauty industry and the esthetic side of that industry. Designed to appeal to a younger demographic's joyful side and concurrently apply an appropriate level of credibility in support of the industry, we created brand vision boards, a website and event logos.
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