ECONOMIC DEVELOPMENT

ARIZONA COMMERCE AUTHORITY

We built a sustainable brand and position for the Arizona Commerce Authority whose main job is to attract, retain and grow business and research to the state of Arizona. "We Know How" has become the brand answer to the "Why Arizona?" question relative to business investment and development. By repositioning Arizona as a brain-center for research, we credibly played on Arizona's history of "firsts" and established a brand voice that reached as comfortably into the boardroom as it did across state lines and into the imaginations of innovators, movers and get-it-done shakers.

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We called them "Epic Ads"

A campaign built on the innovation and beauty of Arizona designed to capitalize on the desirability of Arizona as the right place to land a business. >> CLICK ad to enlarge

How do you build a mirror big enough to reflect the secrets of a galaxy?

 

We know how.

 

Join us. Arizona

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How do you turn mine into ours?

 

We know how.

 

Join us. Arizona

General sales and sector  brochures promoting Arizona as a tax friendly, incentive driven opportunity for multiple business sectors

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